This is a project shot we’ve been playing for a while - just trying to get that perfect outline on the edge of the bottle, then that perfect sharp line reflection that shows the shape of the bottle, the soft fill for the label and then the back-lit glow from the wine itself. I loved this particular bottle design and it happened to be down at the local supermarket - no doubt we recycled the contents on the front porch too. The horizon line was part of the lighting design - where we just raised the flag enough that some light crept through and then lifted the bottle up a half inch - as you can see from the reflection we did actually raise the bottle - no photoshop in creating the line, just in taking the block out. I loved the final shot and I was really happy when it was a winner in this years local ADDY competition.

Credits:

Photographer: Alistair Tutton

Assistant: Adam Caselman

Retoucher: Adam Caselman